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Bruce Paroissien
Creative Services
This very simple yet engaging concept for Thomas Jewellers for their Christmas Campaign was based on making the ‘HO’ from the word ‘THOMAS’ stand out in a pattern to create the thought of HO HO HO along with the theme of “The Jolly Big Sale”.
The visual design was to look like beautiful Christmas wrapping paper which was even used to wrap up some of the store front and create a big impact to passing shoppers.